- Global Partners and Community Engagement Policy
- Research and Research Training Policy
- Printable PDF Version
To ensure the University marketing materials targeted at international students are produced in accordance with ESOS compliance.
This procedure applies to:
- University staff who produce marketing materials with the purpose of using them to recruit international students onshore; and
- Partner providers onshore in Australia delivering Federation University Australia units at onshore locations.
Term | Definition |
ESOS | The Education Services for Overseas Students framework sets out the legal framework for the delivery of education to overseas students. |
Global Professional School |
|
Marketing Materials | All material that promotes the University, including but not limited to: brochures, banners, advertisements, video footage, websites, Course Finder, Social Media content, etc. |
Partner Provider (PP) | Educational institution providing courses and units of the University through an approved Education Agreement. |
STEPS | WHO IS RESPONSIBLE? | COMMENTS | |
1. | Review Marketing Information and Practices Procedure | PP | Located on University policy website |
2. | Produce marketing material artwork. | PP | |
3. | Submit marketing material content to Policy & Quality Assurance Services via ServiceNow for review & approval | PP | |
4. | For material requiring academic course content approval, P&QAS will liaise with relevant Institute/School. | P&QAS |
Academic course content, such as:
|
5. | Forward marketing material to Global Academic Services in Global Professional School for review. | P&QAS | |
6. | Marketing materials academic content is checked and approved by Global Academic Services with Global Professional School. |
GPS |
Academic course content, such as:
|
7. | P&QAS is advised of approval via email. | GPS | |
8. | Marketing material is reviewed for ESOS Compliance. | P&QAS | |
9. | Where branding approval is required the marketing material will be forwarded to Manager, Brand Marketing. | Manager International and Strategic Compliance, Policy & Quality Assurance Services | |
10. | Partner is advised of approval or required changes. | Manager International and Strategic Compliance, Policy & Quality Assurance Services | |
11. | Where required partner sends updated marketing material to the Manager, International and Strategic Compliance, P&QAS for final approval. | PP |
Below is an estimated timeline on the approval process for all Federation University Marketing Material:
Responsible | Type of Marketing Material | Est. Duration |
P&QAS approval | Marketing material does not contain content requiring approval by School. | 1 week |
GPS & P&QAS approval | School to approve marketing material if it includes academic unit content, such as: unit outline, entry requirements, RPL, unit objectives, requirements, application method, content, teaching resources, delivery methods, learning facilities, career opportunities and assessment.P&QAS then approves marketing material after the School has approved content. | 4 weeks |
- Deputy Vice-Chancellor (Global and Engagement) (as the Approval Authority) is responsible for monitoring the implementation, outcomes and scheduled review of this procedure.
- Manager, International and Strategic Compliance (as the Document Owner) is responsible for maintaining the content of this procedure as delegated by the Deputy Vice-Chancellor (Global and Engagement).
- Global Partners and Community Engagement Policy
- Education Services for Overseas Students Act 2000.
- Education Services for Overseas Students Regulations 2001.
- The National Code of Practice for Registration Authorities and Providers of Education and Training to Overseas Students 2018.
Title | Location | Responsible Officer | Minimum Retention Period |
---|---|---|---|
University Publications- hard copy | Forward to Records Management Services for archiving | Manager, International and Strategic Compliance, P&QAS | Retain one copy permanently |
University Publications - electronic | Store in Corporate Records Management System | Manager, International and Strategic Compliance, P&QAS | Retain one copy permanently |
This procedure will be implemented using the following strategies:
- An announcement notice on the FedNews website.
- Inclusion in the University's online Policy Library.
- Manager, International & Strategic ComplianceFederation University to email all Partner Providers to announce the new procedure and implementation date.